DigitalGlobe now has clearance and calibration to distribute 30-centimeter satellite imagery from its WorldView-3 satellite to all customers. According to the company, such resolution from a space-based platform is a first and at five times the detail of competing satellite imagery.
DigitalGlobe is targeting governments, defense and intelligence, mining, energy and land development sectors specifically. In addition to imagery, the company is developing data products that take advantage of the image quality.
WorldView-3 imagery achieves a National Imagery Interpretability Rating Scale rating of 5.7, meaning it can resolve objects on the ground such as utility lines, manhole covers and fire hydrants.
"DigitalGlobe’s WorldView-3 satellite data is the highest quality satellite photo data that PhotoSat has ever processed,” said Gerry Mitchell, president of PhotoSat, a leading satellite elevation mapping provider for energy, mining and engineering firms. “In one test, an elevation mapping grid extracted from stereo WorldView-3 satellite photos matched a highly accurate LiDAR elevation grid to better than 15 centimers in elevation. This result takes satellite elevation mapping into the engineering design and construction markets and directly competes with LiDAR and high-resolution air photo mapping for applications like floodplain monitoring."
With the addition of shortwave infrared imagery that can see through smoke and haze and assess the health of crops and vegetation, DigitalGlobe is poised to offer more services. The company’s stock jumped nearly 17 percent on Feb. 27, 2015, with strong revenue performance revealed in the company’s quarterly earnings call. The company increased revenue 6.8 percent to $654.6 million and net income of $18.5 million on the year. In the call, CEO Jeffrey Tarr promised more new products that leverage the company’s data with analytics.